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The European Commission on Tuesday launched its third offensive regulatory three years to reduce the power of rating agencies, suspected of fanning the debt crisis. Hardening through the option of civil action for misconduct or neglect, and a tight control of conflicts of interest.

The blunder of Standard & Poor's, mistakenly announcing the loss of the prestigious AAA of France, may have facilitated the political work of Michel Barnier."We need to ensure themselves of the risk we take," says Michel Barnier.

To achieve this, Brussels lists practical steps payday loans in 1 hour. Any investor can sue for damages "for serious misconduct or gross negligence" of a rating agency. A state will have a period of 24 hours to respond to a rating before it is published. Agencies should be transparency in their methodology.

A special chapter is intended to reduce conflicts of interest. It limits cross-ownership between the agencies and their clients. It also introduces the requirement for a borrower to change the agency after three years (or six if two competing uses).

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The immersion is total. Sony caused a sensation at the Salon of video games Porte de Versailles in Paris, showing for the first time in France, his helmet virtual reality video games and movies in 3D.

By this headset, the viewer looks at the images as if they were in the middle of a movie theater in front "of a screen 19 feet wide and 20 meters away," providing its designers. Perception is indeed surprising. Two small screens (in the technology known as OLED, the most advanced flat panel displays) replace the glass of each pair of glasses. As each screen projects an image of the other complementary to each eye, the viewer has the perception of stereoscopic vision. Refreshing images done in record time (0.01 seconds), giving an impression of fluidity. Immersion increases when the music and the sounds coming out of headphones.Better than a stereo sound quality was improved (as 5.1, for the purists). Suitable for a game console PlayStation 3, Sony headphones, codenamed HMZ-T1, provides a home theater guaranteed approval cash advance loans.

Price from 800 euros

Technology has made progress since the first generation of virtual reality goggles in the late 1990s, designed by the American group including Silicon Graphics.

In the show, to demonstrate the immersion in video games, Sony has coupled his special helmet to the video game Uncharted 3: the illusion of Drake, launched exclusively for the PS3. With a gesture of the hand on the joystick, and the gun is triggered, another movement, the landscape of the game is running.

This revolutionary headset will be sold in mid-November. But technology has a price, very high in this case: 800 euros.What Sony does not expect to sell hundreds of thousands on the occasion of Christmas.

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Since the presentation of the tablet from Amazon on Wednesday night, no one talking about it: price, so aggressive. At $ 199, Kindle the Fire will be 60% cheaper than the first of the iPad, sold to 499 dollars (489 euros in France). If the surprise is – analysts had expected, at best, at a rate of $ 249 – Tablet Amazon profits actually a series of well thought out choices that contribute to get its costs down without crop quality business

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A reversal? 3D movies, which have attracted a global craze with the release of Avatar two years ago, no longer win the accession with the French public. This is the conclusion of a survey conducted by the online trade magazine Le Film French, and Allociné UP3D this summer with a sample of 11,867 respondents aged 15 to 64. Against all odds, the audience would have preferred to see 80% 2D 3D movies … because of the price (35%), discomfort glasses (25%), the images are too dark (15%) or the migraine (15%) or simple rejection of the 3D (10%), the study said. Even better, viewers have seen impose regret this format and not being able to only 27% choose to see the film in 2D.

Moreover, only 20% of viewers are satisfied with the quality of 3D against 57% who are not.Finally, the audience was quick to tell the difference between films shot in 3D directly and adjustments made after a shooting in 2D. 40% of respondents are low marks for quality movies converted to 3D in extremis.

Debate raging in the big Hollywood studios

The Médiamétrie, which just made the trade magazine Cinema side a study on the digitization of cinemas, also notes "that public disaffection for 3D and shortness of admissions." But stresses Aurélie Rix, director of the film to Médiamétrie, "operators are still in the 3D and digital opportunity to bounce back by opening their screens with other forms of entertainment and projections such as concerts or sporting events.Enough to return to the class rooms of viewers who had abandoned the big screen. "

Film Studies and French Médiamétrie fall even more steeply that the debate has raged all summer in the big Hollywood studios face the same public resistance which gradually moving away from 3D screens to return to the conventional screen. In its edition of August 12 the very serious Wall Street Journal noted that if 70% of revenues from Alice in Wonderland 3D projections came in 2010, however, 57% of viewers were content to the 2D projection of the last Harry Potter Business Card Holders. There were only 45% choose the 3D much for The Green Lantern and Kung Fu Panda, and 47% for the last Pirate of the Caribbean.In comparison, Avatar, despite the lack of 3D displays of the time, had achieved 75% of its revenue projections through 3D.

Minimize the reversal of consumers

This loss occurs even Hollywood has doubled its number of 3D productions for 2011 compared to the previous year. As many as 16 films planned for this year. Not least because the three main sponsors of the American cinema – Francis Ford Coppola (Twixt), Martin Scorsese (Hugo) and Steven Spielberg (Tintin and the Secret of the Unicorn) – announced rotate in 3D. Not to mention that Ridley Scott is preparing its new Alien, named Prometheus. They try to minimize this reversal of consumers claiming the quality of films.In essence, they recall that a bad movie is always a bad film and even 3D viewers the sanction as such.

Add to this the fact the United States the number of cinema admissions fell by 9% over the first six months of the year and the animated films, privileged territory of the 3D n ' have much more coast than in the past. Rio de la Fox, Paramount and the Rango Hop Universal have jointly made fewer entries than Shrek 3, four years ago, noted the New York Times last May.

What lead to the skepticism of financial markets, the Wall Street Journal, the stock market would have penalized companies specializing in 3D technology, such as RealD. All indicators that are forcing studios to rethink their strategy for production and slow down.Bad news for manufacturers of 3D TV, 3D content eager to boost their sales to come.

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Publicis, the French media group, acquired 51% of the New York agency Big Fuel, specialized in communication on social networks. The agreement gives the public an opportunity to increase its stake to 100% from 2014, said the French communications giant. Big Fuel will join other agencies digital (Digitas, Razorfish …) Publicis in VivaKi.

Armed with 170 employees, Big Fuel shares many customers with Publicis, including General Motors, McDonald's, Microsoft or T-Mobile. The agency has grown 500% in 2010 and generated $ 10 million in sales. In 2011, its turnover is expected to reach $ 30 million.

For several months, multiple audiences, he, acquisitions, aiming to take 35% of its revenue from digital by 2013.He has already approached 30%, since the purchase in May, the U.S. interactive marketing group Rosetta.

According to research firm eMarketer, worldwide spending on social networks will reach nearly $ 6 billion this year, with $ 3.1 billion expected in the United States and 2.9 billion in the world.

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The theaters continue to amaze. In particular, the movie using the system Imax. "Many developers are using our cameras and our professional projection equipment, including Steven Spielberg and Peter Jackson for Tintin and the next James Cameron for Avatar. In addition, the public is sure to witness a spectacle more "immersive" in our rooms. The films are projected with spotlights and a sound system Imax that guarantee a quality experience, especially for image brightness and width of the screen, "said Richard Gelfond, CEO of the Canadian technical company. But only 1% of cinemas use this system in the world.

In recent years, demand is growing: 430 rooms currently against 150 in 2009. The reasons? "The digital switchover has plunged the price of a copy of an Imax film averaged $ 30,000 in 1500 dollars.In addition, we launched a new funding model for supporting the main rooms of the financial risk for farmers who we are paid on average 20% of gross admissions, "said Richard Gelfond. To enhance its growth, China is Imax. "Within two years, the country will become more important for Europe in our sales. Yet we have 94 movie theaters equipped with the system in Europe against Imax fifty only in China. But we will build 50 this year. Eventually, we will have 177 in China, "says Richard Gelfond. Recently, Imax has concluded a funding agreement with the Chinese company Wanda Cinema Line for 75 rooms. The Canadian company hopes to rely "a total of 300 in 2016." The demand for film takes off in China, where the "price of tickets to Imax theaters is comparable to prices in Europe or the United States."And the increase in the price of a $ 2 for a movie at Imax system encourages the Chinese to go: speaking of this experience to those around them, the audience indicate their social status of those "easy".

Projects in Russia

In addition to China, involves the construction of Imax theaters in Russia but does not count too much on "India, where ticket prices are $ 2." The company has become a gem. Market capitalization ($ 1.8 billion) reached more than eight times its turnover in 2010. The Hexagon is a small country. In France last year, Gaumont Pathé has signed a contract for four Imax theaters. The result is the appointment. "Proceeds from Kung-Fu Panda was five times in theaters in Imax theaters as traditional.The average income is three to five times higher for a room equipped with Imax ensures a minimum quality for the viewer at the screening and squares have additional costs, "added the CEO. But there are only five Imax theaters in France that offer all the latest Harry Potter. To develop another career, that of the remastering of local films in Imax format, the company "needs a dozen Imax theaters," says the boss.

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Click the preview to enlarge the graphic.

This will be the next revolution Facebook. With nearly 750 million members, the social network is already in the shade to the e-mail to photo sharing sites like Flickr and Google. Today, Facebook is opening a new front, which could result in a "blitzkrieg" on the virtual economy. His weapon: a virtual currency, the Facebook Credits, poised to become the electronic purse of any user.

Launched quietly a year ago and a half, Facebook Credits are required on the site since July 1. Now any game publisher or service on Facebook to provide the currency of the site, in addition to its own virtual currency, like the FarmCash well known to fans of the game Farmville.Credits can be bought on the Facebook site with a card, a Paypal account, payment systems such as mobile Zong, even – as in the U.S. – via physical gift cards sold in supermarkets.

Major industrial

Facebook Credits against such exchange of virtual goods in games like Farmville, PyramidZ and Empires & Allies, or, as suggested by the film studio Warner, against VOD movies. In the U.S., fans of télécrochets as "X-Factor" and "American Idol" can be used to vote for their preferred candidates, replacing the virtual currency of Facebook to Premium SMS.Eventually, all things virtual – an mp3 download, buy a newspaper article online, a coupon obtained by locating in a shop with his mobile telephone minutes of … on Skype – could Facebook Credits currencies.

"The use of Facebook Credits is required, but not exclusive," nuance Codorniou Julien, director of partnerships Facebook France. "This includes the game, but the media as Warner Bros, music, video, box office. This will ensure the liquidity of the currency on all services, "explains Julien Codorniou.Specifically, "consumers will increasingly lead the Facebook FarmCash Credits and less" analysis Michaël Amar, CEO and cofounder of Ifeelgoods, a U.S. company that provides e-merchants to offer Facebook in place of Credits vouchers to their customers.

For Facebook, the Credits are an industrial issue. In fact, each editor service that offers its users to pay Facebook Credits reverse 30% of the value of the transaction of the social network. For example, on a rented movie for 30 Credits Facebook, or 3 dollars, by a user, Warner will donate 90 cents to Facebook. These commissions will quickly become an important part of revenue from Facebook. "We want to go as soon as possible and as widely as possible to diversify our revenue," said Julien Codorniou.Already, sales are "significant" for Facebook, which still generates most of its revenue through advertising. To get an idea, just look at the business volume of Zynga, a major partner of Facebook and subject, like others, to pay the 30% commission, the publisher has made 850 million euros sales in 2010. Its revenues are expected to reach $ 1.5 billion in 2011.

Social games

It's not for nothing that Mark Zuckerberg, CEO and cofounder of Facebook, has made the article social game publishers during his visit to Paris in late May for the e-G8: "The game publishers have found that people preferred to play where their friends are Zynga and imported the social dimension in the game Why gaming is gone first? Because it is a very social experience at first.I think that other media will follow as music, newspapers, books, "he said.

For now, Facebook provides not want to conquer the physical properties of electronic commerce with its virtual currency. In shops in Facebook, the social network rather "Facebook experience on third party sites." "In the coming months will spread features such as" Shop with friends "(buy with friends), Julien Codorniou details. This is not to create shops on Facebook, but to bring its online store friends of the people. "These purchases on the site of a merchant with his Facebook identity will feed the basis of information available to the social network members, and facilitate its advertising sales.

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Busy schedule these days. The successor to Dominique Strauss-Kahn to head the International Monetary Fund could indeed be announced this Tuesday – Christine Lagarde is the favorite -. But it is about Greece that all eyes remain fixed, while growing and sy strikes may last until the vote of the austerity plan by the Greek Parliament which must take place by Thursday. However, it seems, according to analysts, the markets are betting on good news. While the euro area would, as a precaution, already developed a backup in case of a negative vote.

In the wake of Wall Street is stepping up its gains since the opening day, the Paris Bourse ends in a net increase of 1.46% to 3851.89 points.Optimism is the same on other stock markets: featuring Dax index of the Frankfurt Stock Exchange finished up 0.88% to 7170.43 points and the London Stock Exchange, the FTSE-100 index of major values ​​gained 0.78% to 5766.88 points.

On the currency markets, the euro has stabilized at 1.4305 dollar. Oil prices also rose in New York, the market betting on the release of new funds for Greece to prevent it from falling into bankruptcy. To 15 hours, on the New York Mercantile Exchange (Nymex), a barrel of "light sweet crude" for August delivery traded at 81.84 dollars, up $ 1.23 from the previous day.

Housing: housing starts and building permits up

On the macroeconomic front, the number of starts of new homes increased by 11.4,% year on year in France for the period from March to May, while the number of building permits for these homes has increased 4.3%, according to figures from the Ministry of Housing.

At 18 hours, will be published the figures for registered job seekers and offers collected by the job center in May.

In the U.S., the price of houses fell 0.1% in April, down very low which could indicate a stabilization of the real estate market housing in the early spring season marked by a more many purchases.The S & P / Case-Shiller, measured in 20 metropolitan areas in the U.S. data seasonally adjusted, was expected down 0.2% according to economists polled by Reuters. Data not in CVS, however, the index increased 0.7%, its first increase in eight months.

The U.S. consumer confidence is, she fell in June to its lowest level since November 2010 because of concerns about jobs and economic recovery, according to figures released Tuesday by the Employers' Federation Conference Board. The confidence index fell to 58.5 in June, after 61.7 (revised from 60.8) in May. The median consensus analysts polled predicted by an index to 60.5.

Carrefour jumps, Casino unscrews Accor (4.51% to 29.87 euros) is the head of the CAC40.Against a background of optimism about the outcome of the parliamentary debate on the budget austerity in Greece, the banking sector performs well: Crédit Agricole climbed 3.56% to 9.9887 euros, Societe Generale is 3.03% to 38.81 euros, BNP Paribas rose 1.93% to 51.13 euros and Natixis gained 1.75% to 3.31 euros.

EADS: + 2.22% to 22.54 euros

China could control dozens of Airbus during a visit of Chinese Premier Wen Jiabao Tuesday in Berlin, said on Monday sources familiar with the matter.

Carrefour: + 3.74% to 27.44 euros; Casino: -5.61% to 62.20 euros

The distribution group received Monday a "proposal" to create Gama Brazilian joint venture equally owned by both groups in Brazil, the latter to eventually become a shareholder of Carrefour.Casino intends to disturb their alliance, saying the project "hostile", prepared in secret, but against which "has the power to oppose."

In addition, the rating agency Fitch has downgraded the French retailer Carrefour up a notch to BBB +, along with a negative outlook, expressing concern the pace of recovery activities and French pressure from shareholders , said in a statement Tuesday.

Thales: 0.39% to 28.50 euros

According to an internal study cited by the Tribune, the electronics group shows a drastic decrease of 13% of customer satisfaction since the arrival of the new direction.Some regret the centralization of applications and other lack of attention to their concerns.

Lagardère: 1.42% to 28.14 euros

Analysts at the Swiss bank UBS raised their recommendation on the title to "buy" against "neutral" before.

Trigano: -5.58% to 21.76 euros

The specialist for caravans and motorhomes has said it expects a sales growth and results in 2011, following growth of 8.2% of its business in the third quarter, which covers the period from March to May

Teleperformance: -8.11% to 19.14 euros

The global call center cut its operating margin target in 2011 because of the recent slowdown in its business in the United States.

BioAlliance Pharma: + 1.50% to 6.10 euros

The biotechnology company said it had filed with the French Drug Agency an application for leave to Phase III clinical trial for Livatag, treatment of primary liver cancer.

CGG Veritas: + 0.80% to 23.37 euros

The group signed with the oil services group Bourbon marine services to offshore oil and gas a charter contract for five years to six new vessels support and assistance to its seismic surveys.

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On a European total of 157.2 million hectoliters, Italy has produced 49.6 million and France 46.2 million, according to data from the European Union published this weekend by the conference Italian Agricultural Confederation, Coldiretti.

In the first quarter of this year, exports grew by 15%. This growth reached 31% in the United States, became the first foreign market, thanks to a clever marketing high risk personal loans.

However, despite the improvement of the quality achieved by the winemakers Alps, French wine prices are twice as high. Bordeaux, Burgundy, Alsace and Champagne others have done last year 6.33 billion euros in exports, against 3.93 billion euros for Italian wines.

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The French Minister of Economy Christine Lagarde said on Wednesday his candidacy official in the Directorate General of International Monetary Fund (IMF).

"I decided to present my candidacy for the general direction of the International Monetary Fund," she said at a news conference at his ministry. She said she was comforted by the support of many countries and agreed that it was a "huge challenge" to run the estate of Dominique Strauss-Kahn, who resigned after being charged with attempted rape .

Christine Lagarde said to have "quite a clear conscience" in the case Tapie, where it could be investigated for abuse of authority because of his role in the arbitration award in favor of the man business. If the investigation should be launched, then "I will maintain my candidacy," said the minister.

The IMF plans to appoint by the end of June the new IMF chief. Applications may be filed from Monday until June 10

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